Socially Sofía

Sofía

Cacho

socially sofía, llc

Social Media Manager &

UGC Content Creator

Work with Me

About

I'm a marketing professional with years of experience, specifically focused on the development of creator programs, managing client relations & partnerships,

and content creation.

Born and bred in Puerto Rico, but I currently reside in Houston, TX. I'm passionate about all things social media, content, and video. When I'm not obsessing over the latest TikTok trends, you can find me hanging out with my two cats, Mila & Mocha, or listening to the latest Bad Bunny album (current favorite song: El Apagón).

UGC work

SAMPLES

2018 - Oscar Mayer Wienermobile

IG Content | Organic

2022 - Peças x Daniel Espinosa

Collection Launch | Mood Board

2020 - Vybe Pro Massage Gun

Holiday Campaign | TikTok | Paid Usage

2022 - Peças x Daniel Espinosa Collection TikTok | IG Reel | Organic

2020 - Vybe Pro Massage Gun

TikTok | Paid Usage

What is UGC?

User-generated content (UGC) is any content (text, video, images, etc.) created by people, rather than brands. It is generated by real people, in order to make real connections to help influence engagement and increase conversions.

The customer-centric content can be used on social media for paid and/or organic use and other channels, such as email, landing pages, or checkout pages.

WHY UGC?

Consumers find user-generated content 9 .8x more believable than Influencer content.

79% of people say UGC highly impacts their purchasing decisions.

74% of consumers rely on social media to inform their purchasing decisions.

60% of marketers agree that authenticity and quality are equally important elements of successful content and there’s no other content type that’s more authentic than UGC from your customers.

Video Editing

Work Samples